Wednesday, November 17, 2010

Why do you need a professional real estate agent?

Did you know 85% of all transactions start online?
Starting with clothes, cars, homes, tools etc...

What is a real estate agent?
A Realtor/real estate agent works as a representative for the
broker to make a smooth buyers/sellers transaction.

What exactly do they do?
We help a buyer/seller make wise decisions on
a real estate transaction.
We do the paper work, find homes that suits your needs
if you're a buyer. If you're a seller, we market your home
to attract a ready, willing and able buyers.

Isn't it easier to sell a home by using "for sale by owner"?
Remember, a real estate sales professional eats, breaths, and sleeps their local market and has an infinite amount of resources, contacts, and key insight that outsiders certainly do not. You can market your own home, schedule your own showings, try to attract your own buyers, etc..
But do know if a real estate agent were to represent you, you'd have a greater success at getting it sold because of the aforementioned. Remember, 85% of buyers look online before they purchase their biggest asset.

How do I know that my agent is actually marketing my home?
Google your own address, make sure your home/condo/land shows up on
A LOT of websites.
Have your agent give you details on what wide web marketing tools
will be used and that they're up to date on all social media
connections and proven selling systems.
Ask questions. Demand answers.

What does MLS mean?
MLS = Multiple Listing Service.
It's a program that shares all property details between
real estate professionals.
They can access to it directly to see what has sold,
price changes on properties, new to market etc...
A home buyer/home seller can also get that information,
just not directly.
Real estate agents subscribe to it through their own broker.

How much does it cost to have an agent represent you?
Depends on the market. The average agent on 30A charges 6% of
the transaction. But remember, it's usually split in half if there are
a buyer's agent and a sellers agent.
Then they have to pay the broker, the brokerage and then the agent
get what's left.
So it costs you a helping hand in a very
emotional, stressful, anxiety driven, money worrying situation.

Gosh, they earn straight cash by just dressing
nice and looking at homes all day?

That would be ideal, but NO, it's not that easy.
The agent representing you will pay for all the marketing tools, signs,
gas, phone bill, realtors fees, MLS fees, meeting with other agents to
preview their properties and show your home.
They also pay for their own office fees, office supplies, continuing education,
websites they subscribe to etc.
AND the ONLY way they get paid is if they go to closing,
meaning when they find the buyer a home or sell the sellers home.

Hmmm...How do I pick an agent to represent me?
Make sure you have a good "gut-feeling" about them.
CONNECTING is key. If you don't like them, find someone else.
You'll be emailing them continuously, numerous phone calls,
meetings face-to-face etc..
An agent that knows the market and can que in your interests, hard working,
honest and highly productive with a good success rate is a definite pick.

What else should I know about a real estate agent?
A real estate agent works hard to satisfy your property inquiry.
If you're a buyer, a skilled agent will find help you find a property
within your price range that suits your needs.
If you're a seller, an agent will use the proper tools to get you
the market value price of your property.

If you have any questions regarding real estate,
feel free to contact me!
No questions are overrated or underrated.
If you don't know, ask...

~sylvia soderholm